Can climbing a mountain, trekking across the globe, or even saying yes to something new shift the entire trajectory of your life? In this episode of That Will Nevr Work, Maurice Chism speaks with Jon Stamell, a lifelong adventurer and leadership thinker, about how personal adventures—big or small—can reshape your mindset, unlock clarity, and redefine […]
Unlock the Wine Consumer Insights You’re Missing
The U.S. wine industry is standing on the edge of one of its most critical transitions in decades. As Baby Boomers—today’s most loyal wine buyers—age out of the category at a rate of 2.6 million per year, younger generations are reshaping what wine means, how it’s discovered, and when it’s enjoyed. Oomiji’s new U.S. Wine Consumer […]
The Missing Link in Your Customer Data
In today’s data-driven economy, it’s widely accepted—almost fatalistically—that the biggest companies know everything about their customers. Google and Amazon track every click, search, and purchase to optimize their platforms and advertising. Data brokers like Acxiom and Epsilon vacuum up personal and behavioral information, compiling digital dossiers that span demographics, spending patterns, and browsing histories. The […]
Oomiji.com is now Oomiji.ai
Turn Customer Insight Into Engagement, Loyalty, and Growth In a world where 375 billion emails are sent each day—and more than 90% are ignored or go to spam—brands face a stark truth: attention is scarce, and relevance is everything. Most marketing platforms still chase engagement based on what customers did yesterday. But behaviors don’t always […]
Wired for Wonder
Chad Sanderson and Lori Kirkland are co-CxOs of their company DeepHumanX where they’ll teach you and your staff about using and humanizing AI. Recently, I had the privilege of talking to them on their podcast, “Wired for Wonder”. We had a wide-ranging discussion exploring the evolving landscape of work, particularly in the context of AI […]
The art of writing AI prompts
AI is everywhere these days and its misuses are as common as its uses. AI platforms will follow virtually any prompt you give them. But keep in mind that AI has its limits. For example, try asking ChatGPT to tell you a joke and you get this: Why don’t skeletons fight each other?Because they don’t […]
We’re at an email tipping point
At 8:30 this morning, I had received 243 emails. It’s about the same every morning. It took me about 5 minutes to delete 222 of them. I kept 21 to review later or 8.6%. It’s about the same every morning as most of them are sales pitches for products or services I may have a […]
Articles that caught our attention…and they should catch yours
Luxury in Transition – Bain-Altagamma Luxury Goods Worldwide Market Study As the Bain-Altagamma report notes, “the market for personal luxury goods—the ‘core of the core’ of luxury segments —experienced its first contraction in 15 years. In their report, you’ll find reporting on 2024 performance and trends for 2025, regional analyses, distribution trends, category performance, customer dynamics, […]
My conversation with an AI bot
It amazed me and it will amaze you too! Several weeks ago, I attended an online conference for early-stage companies. One of the speakers, Andrew D’Souza of Boardy, conducted his presentation as a conversation with an AI bot, also named Boardy. I was interested enough to look up Andrew on LInkedin and saw the invitation […]
The Evolution of Data Privacy
Trust-Based Marketing in the AI Era In April 2021, McKinsey & Company published “The Demise of Third-Party Cookies and Identifiers,” an article that highlighted the fundamental changes facing the digital marketing industry due to increasing data privacy regulations. The report warned that the loss of third-party data would significantly impact advertisers, brands, and data platforms, […]